Switzerland
HMRA supports Swiss restaurants, alpine hotels, chalets and lakeside properties — reaching international, English-searching guests and building direct revenue across both summer and ski seasons.
Where we work in Switzerland
Remote-first, with calls scheduled in CET business hours. We work with operators nationwide, with campaigns built around your catchment rather than a national average.
Built for the Switzerland market
A large share of Swiss hospitality revenue comes from guests searching in English. We build English-language pages and campaigns alongside your German, French or Italian presence.
Ski winter and hiking summer behave differently, and shoulder months need their own offers. We plan rate and campaign strategy across the whole year.
Discounting damages a premium property. We drive direct demand through value-added packages and best-rate messaging instead of price cuts.
For alpine and lakeside hotels, every direct room night is materially more profitable. We fix the booking journey and shift channel mix onto your own site.
Services
Every engagement is built from these six areas, adapted to Switzerland platforms, search behaviour and booking channels.
Pricing in CHF
Free
Enter your page and target keyword and get an instant ranking readiness score with a prioritised fix list.
CHF 56/week
Domain, website build and hosting, Google Business Profile setup, local SEO foundation, booking or ordering setup and AI search optimisation. No minimum term.
CHF 1,130/year
The same Starter package paid once for twelve months — around 62% below the weekly rate, with the price locked for the term.
Prices are illustrative starting points shown in CHF and converted from our UK rate card for guidance. Final scope, currency and fees are confirmed after the audit. Taxes are not included.
Illustrative results
Zermatt, Valais
Challenge. Strong ski-season occupancy but almost all of it via OTAs, and a weak summer hiking season.
What we did. Direct booking engine and rate-parity messaging, English-language summer hiking package pages, and destination paid search targeting UK, US and Benelux travellers.
+29%
direct room revenue in 7 months
Lake Geneva, Vaud
Challenge. Excellent summer terrace trade, very quiet from November to March, and no English-language presence for international visitors.
What we did. English-first local SEO and Business Profile rebuild, winter set-menu and private-dining pages, and geo-targeted Meta campaigns across the Lausanne–Geneva corridor.
+36%
winter covers in 5 months
Grisons
Challenge. Direct site converting poorly against OTAs, with enquiries lost to slow response and unclear pricing.
What we did. Rebuilt the enquiry and booking flow with transparent seasonal pricing, added package pages, and set up an enquiry follow-up sequence.
2.4x
direct booking conversion rate
These are illustrative examples showing the kind of work we do and the outcomes it can produce — not verified claims from named clients. Results vary by venue, market and budget.
FAQs
Where to go next
Everything below applies in Switzerland — the services are the same, the pricing converts to CHF, and the audit runs on your local search results.
Restaurant SEO, pub and bar marketing, hotel revenue management, local SEO and hospitality social media.
A free audit, the weekly Starter Package or the annual Super Deal — with local pricing shown automatically.
Arrivals, occupancy and tourist spend per venue for twenty major destinations, with a missing-footfall calculator.
Operating in Switzerland?
We'll review your local search presence, booking journey and channel mix, then show you the changes most likely to add covers and room nights in Switzerland.