HMRA

Services

Everything a venue needs to stay full

Take one service or the whole stack. Each is designed to work on its own and to compound when combined — attention at the top, conversion in the middle, margin at the bottom.

01 / Service

Website Design & Landing Pages

Sites that turn browsers into bookings, not just brochures.

A fast, beautiful site built around the three things guests actually look for: your menu, your availability and your events. Every page is designed to end in a booking.

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What's included

  • Mobile-first design tuned for one-thumb booking
  • Menu, events and offers pages you can update yourself
  • Campaign landing pages for Sunday roasts, party bookings, seasonal stays
  • Speed, accessibility and on-page SEO built in
03 / Service

Local SEO & Google Business Profile

Own the map pack for 'restaurant near me' in your town.

Most hospitality demand starts on a map. We optimise your Google Business Profile and local footprint so you appear first, look irresistible and get chosen.

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What's included

  • Google Business Profile rebuild and photo strategy
  • Local keyword and 'near me' optimisation
  • Review generation flow and response templates
  • Citations, directories and structured data
04 / Service

Social Media Management & Content

A feed that looks as good as the plates leaving your kitchen.

Consistent, on-brand content that shows off your food, rooms and atmosphere — planned around your calendar so quiet nights get filled ahead of time.

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What's included

  • Monthly content plan built around your events calendar
  • On-site photo and short-form video shoots
  • Scheduling, captions and community management
  • Influencer and local partnership outreach
05 / Service

Revenue Management & Pricing Strategy

Charge the right price on the right night — and protect margin.

Demand-based pricing, covers forecasting and channel strategy borrowed from big-brand hotel revenue teams, scaled down for independents.

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What's included

  • Rate and menu-price review by day-part and season
  • Demand calendar, forecasting and yield rules
  • OTA vs. direct channel mix and commission reduction
  • Quarterly performance review with your team
06 / Service

Online Ordering & Booking Setup

Fewer phone calls, fewer no-shows, more direct revenue.

We select, install and configure the booking, ordering and payment stack that fits how your venue really runs — then connect it to everything else.

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What's included

  • Booking and ordering platform selection and setup
  • Deposits, pre-orders and no-show protection
  • Table, room and capacity configuration
  • Automated confirmations and win-back emails

Specialisms

Every specialism, on its own page

Each page covers scope, deliverables, process, pricing bands and the questions operators actually ask before they commit.

Local search

Local SEO for restaurants

Most restaurant demand is decided within a few miles and a few minutes.

Local SEO for restaurants details

Hotels · Search

Hotel SEO services

Booking.com and Expedia already outrank you for your own hotel name — and they charge you 15–25% for the privilege of introducing you to a guest who was searching for you.

Hotel SEO services details

Restaurants · Search

Restaurant SEO services

Traffic is not the point.

Restaurant SEO services details

Brand

Restaurant branding agency

Branding for a restaurant isn't a logo and a mood board.

Restaurant branding agency details

Social

Hospitality social media agency

Hospitality is the one industry where social media should be easy — the product is beautiful, it changes daily and guests photograph it for free.

Hospitality social media agency details

United Kingdom

Restaurant marketing agency UK

HMRA is a UK restaurant marketing agency that works only in hospitality.

Restaurant marketing agency UK details

Pubs & inns

Pub marketing agency

Pubs don't market like restaurants.

Pub marketing agency details

Bars & breweries

Bar & brewery marketing agency

Cocktail bars, taprooms and independent breweries sell an experience and a product at the same time.

Bar & brewery marketing agency details

Revenue

Restaurant revenue management

Hotels have priced by demand for decades.

Restaurant revenue management details

Hotels · Revenue

Hotel revenue management agency

Chains have a revenue manager.

Hotel revenue management agency details

Boutique hotels

Boutique hotel digital marketing

Boutique hotels don't compete on price or room count — they compete on being somewhere worth travelling to.

Boutique hotel digital marketing details

Restaurants

Restaurant marketing

Restaurant marketing is not posting more often.

Restaurant marketing details

Hotels & inns

Hotel marketing

For an independent hotel, marketing is a margin exercise.

Hotel marketing details

Full-service digital

Hospitality digital marketing

We are a hospitality digital marketing agency working only with hotels, restaurants, pubs and bars.

Hospitality digital marketing details

Websites & booking paths

Website design

Hospitality website design is not a branding exercise with a booking button bolted on.

Website design details

Email & retention

Restaurant email marketing

Your guest list is the only audience you own outright.

Restaurant email marketing details

Category specialists

Hospitality marketing agency

HMRA is a hospitality marketing agency built for one kind of client: the independent operator running one to five sites.

Hospitality marketing agency details

Revenue strategy

Hotel revenue management

Revenue management is not enterprise software and a full-time analyst.

Hotel revenue management details

Specialist programmes

Or start from the revenue stream you want to grow

Weddings, covers and direct room nights each need a different mix of the services above. These programmes package them for one outcome.

Wedding & Event Venue Marketing

Weddings, private dining and corporate events are the highest-value bookings a venue takes all year — and the ones most often left to a single enquiry form and hope.

View programme

Restaurant & Bar Cover Growth

Covers are the clearest number in hospitality and the easiest to move with disciplined marketing.

View programme

Boutique Hotel & B&B Direct Booking

Every room night booked through an OTA costs you 15% to 25% of the rate.

View programme

FAQs

Questions operators ask before starting

Do I have to take all six services?
No. Every service works as a standalone engagement, and most venues start with one or two. We usually recommend fixing the website and booking path first, because paid ads and SEO both convert better once that foundation is right.
How quickly do these services show results?
Paid ads and booking-path fixes typically move numbers inside the first 30 days. Local SEO and organic content compound over three to six months. Revenue management sits in between: pricing and cover-mix changes usually show up within two or three trading cycles.
What does a typical engagement cost?
Single-service retainers start in the low hundreds per month, with combined stacks priced on venue count and trading volume. Full ranges are on the pricing page, and every proposal states exactly what is included before you commit.
Do you work with venues outside the UK?
Yes. We run the same services for independent hospitality operators in the US, Canada, Ireland, Australia, New Zealand, Singapore, Switzerland, the UAE and South Africa, with local currency, timezone cover and region-specific search targeting.
Who actually does the work?
A small senior team — no account-manager relay. The person who audits your venue is the person who builds and runs the campaigns, so decisions happen in one conversation instead of three.
Am I locked into a long contract?
No. Retainers run on rolling monthly terms after an initial 90-day period, which is the minimum honest window for judging whether marketing is working.

Hard numbers

What the work is worth when it lands

Hospitality operators are pragmatic, so we lead with outcomes rather than adjectives: covers, room nights, direct revenue and commission saved.

+42%

online bookings in 3 months

Independent gastropub, Surrey

+28%

direct room-night revenue in 6 months

Boutique hotel, Cotswolds

£45k

annual OTA commission moved back in-house

14-room country inn, Yorkshire

2.1x

midweek covers in 5 months

High street bistro, Manchester

See how these numbers are measured

Illustrative examples for demonstration, not verified client results.

Not sure where to start?

We'll tell you which service you actually need

Most venues don't need all six. The free audit shows you the one or two changes likely to move bookings fastest.

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