Singapore
HMRA works with Singapore restaurants, bars, cafés and boutique hotels — winning attention in one of the world's most competitive dining markets and driving bookings that arrive direct rather than through the aggregators.
Where we work in Singapore
Remote-first, with calls scheduled in SGT business hours. We work with operators nationwide, with campaigns built around your catchment rather than a national average.
Built for the Singapore market
Instagram and TikTok drive a huge share of Singapore dining decisions. We build a content and paid-social engine that turns saves and shares into reservations.
Chope, Grab, Deliveroo and the OTAs take a meaningful cut. We make direct booking and direct ordering the easiest path so more revenue stays in-house.
With Singapore occupancy costs, empty covers are expensive. We run daypart-specific campaigns for lunch sets, happy hour and weekday dinner to smooth demand.
Visitors and expats search in English and book fast. We capture that intent with English-first local search, review strategy and map-pack visibility.
Services
Every engagement is built from these six areas, adapted to Singapore platforms, search behaviour and booking channels.
Pricing in SGD
Free
Enter your page and target keyword and get an instant ranking readiness score with a prioritised fix list.
SGD 85/week
Domain, website build and hosting, Google Business Profile setup, local SEO foundation, booking or ordering setup and AI search optimisation. No minimum term.
SGD 1,710/year
The same Starter package paid once for twelve months — around 62% below the weekly rate, with the price locked for the term.
Prices are illustrative starting points shown in SGD and converted from our UK rate card for guidance. Final scope, currency and fees are confirmed after the audit. Taxes are not included.
Illustrative results
Tanjong Pagar
Challenge. Strong Instagram following that was not translating into reservations, with most bookings arriving through a commission-charging platform.
What we did. Rebuilt direct reservations with a one-tap booking flow, launched a weekday lunch-set page, and ran paid social aimed at CBD workers within a 2km radius.
+43%
direct weekday reservations in 4 months
Katong & Joo Chiat
Challenge. Two outlets competing for the same searches, with the newer site invisible in maps and weekend queues masking weak weekday trade.
What we did. Separate Business Profiles and outlet landing pages, a weekday brunch campaign, and outlet-level reporting on covers and average spend.
2.9x
map-pack profile actions in 5 months
Marina Bay
Challenge. High OTA dependence for rooms and an underused rooftop bar with little local awareness.
What we did. Direct booking journey rebuild with best-rate messaging, rooftop event and happy-hour pages, and paid social targeting residents and expats.
+27%
direct bookings in 6 months
These are illustrative examples showing the kind of work we do and the outcomes it can produce — not verified claims from named clients. Results vary by venue, market and budget.
FAQs
Where to go next
Everything below applies in Singapore — the services are the same, the pricing converts to SGD, and the audit runs on your local search results.
Restaurant SEO, pub and bar marketing, hotel revenue management, local SEO and hospitality social media.
A free audit, the weekly Starter Package or the annual Super Deal — with local pricing shown automatically.
Arrivals, occupancy and tourist spend per venue for twenty major destinations, with a missing-footfall calculator.
Operating in Singapore?
We'll review your local search presence, booking journey and channel mix, then show you the changes most likely to add covers and room nights in Singapore.